History


Date

Event

January 21, 1953 Opened for business in the basement of Macky Auditorium, University of Colorado Boulder campus, with 12 members and $50 in assets. Services offered were savings accounts and personal loans.
1960’s Assets grew to $2 million.
1965 Opened office in University of Colorado stadium with teller services and member service personnel.
1973 Total membership reached 5,000.
1978 Constructed building at 2935 Baseline Road, Boulder with drive up tellers and safe deposit boxes. Began offering checking accounts.
1981 Began offering mortgage loans.
1984 Introduced ATMs.
1988 Introduced Visa debit and credit cards.  Merged with Boulder Standards Federal Credit Union and extended membership beyond the University.
1990 Surpassed $100 million in assets.
Opened branch in Lafayette.
1991 Elevations branch opened in the UMC at the University of Colorado.
1992 Merged with Student Credit Union, opening membership to CU students as well as faculty and staff.
1996 Opened corporate office at 2960 Diagonal Highway, Boulder.
1999 Established the Community Relations Committee to formalize corporate philanthropy.
1999 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Financial Institution.
2000 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Financial Institution, for the 2nd time.
2000 Credit Union National Association (CUNA) awards Elevations the "Diamond Award" for Outstanding Marketing.
2000 Credit Union Executive Society (CUES) awards Elevations the "CUES Golden Mirror Award" for Outstanding Marketing.
2001 Readers of the Boulder Daily Camera award Elevations the "Boulder County Gold Award" for Best Employer.
2001 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Financial Institution, for the 3rd time.
2001 Credit Union Executive Society (CUES) awards Elevations the "CUES Golden Mirror Award" for Outstanding Marketing, for the 2nd time.
2002 Assets reached $500 million. Opened Boulder Table Mesa Branch at 607 S. Broadway, and moved the Boulder Baseline Branch to 4760 Baseline Rd.
2002 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Financial Institution, for the 4th time.
2002 Credit Union Executive Society (CUES) awards Elevations the "CUES Golden Mirror Award" for Outstanding Marketing, for the 3rd time.
2002 Elevations receives the "Dora Maxwell Award" recognizing credit unions with exceptional social responsibility programs.
2003 Opened Administrative Support Center at 2300 55th Street, Boulder.
2003 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Financial Institution, for the 5th time.
2003 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Employer, for the 2nd time.
2003 Readers of the Boulder Weekly award Elevations with the "Best of Boulder Award" for Best Bank/Financial Institution.
2003 Credit Union National Association (CUNA) awards Elevations the "Diamond Award" for Outstanding Marketing, for the 2nd time.
2003 Credit Union Executive Society (CUES) awards Elevations the "CUES Golden Mirror Award" for Outstanding Marketing, for the 4th time.
2004 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Financial Institution, for the 6th time.
2004 Readers of the Colorado Daily award Elevations with the "CU & Boulder's Best Award" for Best Bank.
2004 Elevations receives the national "Desjardins Award" for excellence in youth financial education.
2004 Readers of the Boulder Weekly award Elevations with the "Best of Boulder Award" for Best Bank/Financial Institution, for the 2nd time.
2004 Credit Union National Association (CUNA) awards Elevations the "Diamond Award" for Outstanding Marketing, for the 3rd time.
2004 Credit Union Executive Society (CUES) awards Elevations the "CUES Golden Mirror Award" for Outstanding Marketing, for the 5th time.
2005 Elevations receives the national "Desjardins Award" for excellence in youth financial education, for the 2nd time.
2005 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Financial Institution, for the 7th time.
2005 Readers of the Colorado Daily award Elevations with the "CU & Boulder's Best Award" for Best Bank, for the 2nd time.
2005 Received $150,000 grant by the National Credit Union Foundation to support “Alliance For the American Dream” affordable housing program.
2005 Readers of the Boulder Weekly award Elevations with the "Best of Boulder Award" for Best Bank/Financial Institution, for the 3rd time.
2005 Credit Union National Association (CUNA) awards Elevations the "Diamond Award" for Outstanding Marketing, for the 4th time.
2006 Opened new Elevations Branch at 1079 S. Hover St. in Longmont.
2006 Name Changed to Elevations Credit Union. New name, same values.
2006 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Financial Institution, for the 8th time.
2006 Readers of the Colorado Daily award Elevations with the "CU & Boulder's Best Award" for Best Bank, for the 3rd time.
2006 Readers of the Boulder Weekly award Elevations with the "Best of Boulder Award" for Best Bank/Financial Institution, for the 4th time.
2006 Credit Union National Association (CUNA) awards Elevations the "Diamond Award" for Outstanding Marketing, for the 5th time.
2006 Credit Union Executive Society (CUES) awards Elevations the "CUES Golden Mirror Award" for Outstanding Marketing, for the 6th time.
2006 Elevations receives the "Dora Maxwell Award" recognizing credit unions with exceptional social responsibility programs, for the 2nd time.
2007 Elevations awarded the "Louise Herring Award for Philosophy in Action" award, a state and national award recognizing credit unions for extraordinary efforts integrating the credit union philosophy of "people helping people" in daily business practices. 2007, State and National.
2007 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Financial Institution, for the 9th time.
2007 Readers of the Boulder Weekly award Elevations with the "Best of Boulder Award" for Best Bank/Financial Institution, for the 5th time.
2008 Elevations opens three new branches: Broomfield/Westminster, Broomfield/Erie and Longmont Main Street.
2008 The Lafayette Chamber of Commerce names Elevations "Business of the Year" in recognition of contributions to the Lafayette Chamber, Lafayette Community Events and the countless organizations throughout Boulder County who benefit from the generosity of an outstanding local business.
2008 Readers of the Colorado Daily award Elevations with the "CU & Boulder's Best Award" for Best Bank, for the 4th time.
2008 The National Credit Union Foundation awards Elevations with the "Herb Wegner Memorial Award for Lifetime Achievement" in honor of Bill Serner, Former Elevations Credit Union CEO/President.
2009 Survives the Great Recession in sound financial shape, ending the year with new records in levels of revenue, net income, net worth, loans, assets and deposits, all while experiencing our lowest levels of delinquent loans.
2009 Total membership reaches 80,000.
2009 Credit Union National Association (CUNA) and the National Credit Union Foundation names Elevations "Community Credit Union of the Year".
2009 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Financial Institution, for the 10th time.
2009 Readers of the Longmont Times-Call award Elevations with the "Longmont Readers Choice Award" for Best Mortgage Company.
2010 Boulder Chamber of Commerce presents Elevations with "Community Sustainability Leader Award".
2010 Closed Erie branch in January.
2010 Merged with Longs Peak Credit Union. 
2010 Relocated Table Mesa Branch in May to larger facility next door.
2010 The Colorado Performance Excellence Program awards Elevations with the "Rocky Mountain Timberline Award", in recognition of successful demonstration and deployment of approaches utilizing the RMPEx/Baldridge criteria.
2010 Readers of the Colorado Daily award Elevations with the "CU & Boulder's Best Award" for Best Bank, for the 5th time.
2010 Launched the Elevations Foundation.
2010 Elevations Foundation makes $81k donation to benefit Fourmile Fire Victims.
2010 Awarded 10 year contract for banking services at the University of Colorado at Boulder.
2010 Presented the first Annual Elevations Credit Union State of the City Address.
2010 The Credit Union Foundation of Colorado and Wyoming awards Elevations with the "Community Impact Award".
2010 FoolProof Financial Literacy awards Elevations with the "FoolProof Financial Literacy Award".
2010 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Financial Institution, for the 11th time.
2010 Readers of the Longmont Times-Call award Elevations with the "Longmont Readers Choice Award" for Best Mortgage Company, for the 2nd time.
2011 Merged with St. Vrain Valley Credit Union.
2011 Assets reached $1 billion. Membership reached 95,000.
2011 The Marketing Association of Credit Unions (MAC) gives award to Elevations for "Best Comprehensive Campaign".
2011 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Financial Institution.
2011 Readers of the Colorado Daily award Elevations with the "CU & Boulder's Best Award" (Runner Up) for Best Bank.
2011 Credit Union Executive Society (CUES) awards Elevations the "CUES Golden Mirror Award" for Outstanding Marketing, for the 7th time.
2012 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Customer Service.
2012 Readers of the Loveland Reporter-Herald award Elevations with the "Loveland Readers' Choice Award" for (1st Place) Best Mortgage Lender, (2nd Place) Best Bank, and (1st Place) Best Financial/Insurance.
2012 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Financial Institution, for the 12th time.
2012 Readers of the Boulder Weekly award Elevations with the "Best of Boulder Award" for Best Bank/Financial Institution, for the 6th time.
2012 Readers of the Colorado Daily award Elevations with the "CU & Boulder's Best Award" (Runner Up) for Best Bank.
2012 Readers of the Longmont Times-Call award Elevations with the "Longmont Readers Choice Award" for Best Mortgage Company, for the 3rd time.
2012 Readers of the Longmont Times-Call award Elevations with the "Longmont Readers Choice Award" (2nd Place) for Best Bank/Financial Institution.
2012 Elevations launches new website.
2012 The Web Marketing Association awards Elevations with the "Web Marketing Association WebAward" for Credit Union Standard of Excellence.
2012 Credit Union National Association (CUNA) awards Elevations the "Diamond Award" for Outstanding Marketing, for the 6th time.
2012 Elevations Energy Loan Initiative launches.
2012 Elevations expands to Adams and Larimer Counties.
2013 Elevations Celebrates 60th Anniversary.
2013 Readers of the Boulder Daily Camera award Elevations with the "Boulder County Gold Award" for Best Financial Institution, for the 13th time.
2013 Readers of the Colorado Daily award Elevations with the "CU & Boulder Best Award" for Best Mortgage Company and (Runner Up) Best Customer Service.
2013 Readers of the Colorado Daily award Elevations with the "CU & Boulder's Best Award" for Best Bank, for the 6th time.
2013 Readers of the Colorado Daily award Elevations with the "CU & Boulder's Best Award" for Best Mortgage Company.
2013 Readers of the Colorado Daily award Elevations with the "CU & Boulder's Best Award" (Runner Up) for Best Customer Service.
2013 Readers of the Boulder Weekly award Elevations with the "Best of Boulder Award" for Best Bank/Financial Institution, for the 7th time.
2013 Readers of the Longmont Times-Call award Elevations with the "Longmont Readers Choice Award" for Best Bank/Financial Institution.
2013
Colorado Green Building Guild awards Elevations the "Pioneer Award" for the Energy Loan Program.
2013 Credit Union Executive Society (CUES) awards Elevations the "CUES Golden Mirror Award" for Outstanding Marketing, for the 8th time.
2013
Credit Union Executive Society (CUES) "Golden Mirror Awards" are given to Elevations for (1st Place) Social Media and (2nd Place) Segmented Marketing Campaign for CU, Boulder.
2013 Credit Union National Association (CUNA) awards Elevations "Diamond Awards" for (1st Place) Social Media and Membership Packets, Brochures, and Booklets, and (2nd Place) for ElevationsCU.com website re-design and CU, Boulder Segmented Marketing Campaign.
2013 Credit Union National Association (CUNA) awards Elevations the "Diamond Award" for Outstanding Marketing, for the 7th time.
2013 Elevations reaches over 100,000 members
2013 The Marketing Association of Credit Unions (MAC) awards Elevations the "MAC Bronze Award" for Website Redesign and Brand Roll-Out in the Best Comprehensive Campaign category.
2013 The Marketing Association of Credit Unions (MAC) awards Elevations the "MAC Silver Award" for Campaign Print Ads in the Best Comprehensive Campaign category.
2013 The Marketing Association of Credit Unions (MAC) awards Elevations two "MAC Gold Awards" for Social Media and CU, Boulder Student Rush in the Best Comprehensive Campaign category.
2013 The FinancialBrand.com lists Elevations' website as one of the most "50 Most Spectacular Website Designs in Financial Banking".
2013 September 30th - Elevations Distributes $350,000 in Flood Relief Aid
2013 November 30th - Elevations distributes $66,000 in assistance to the Longmont Humane Society
2013 Elevations attains over 10,000 Facebook Fans
2013 Elevations wins the Rocky Mountain Performance Excellence PEAK Award in December.